There’s no denying the fact that the apps designed for Android often lack the flair and polish compared to iOS. We aren’t even comparing different apps here, as many times, two apps from the same company look completely different on both the platforms, with Android always getting the short end of the stick. The reason is simple, in iOS, developers stick to strict guidelines, which is why the menu buttons and other cosmetic touches resemble iOS, which is done brilliantly to begin with. This is not possible in Android, since every manufacturer use their own custom skin over the stock interface, so the buttons and font styles are always different from phone to phone, so the developers choose the style according to their liking.
All that will soon change with the introduction of Ice Cream Sandwich, as Google has announced their style guide called, Android Design, which will keep developers on the right track when developing their apps. Since Android 4.0 is a big step up from Gingerbread, Android Design helps guide developers through the various fonts, colour schemes, iconography, writing style and different types of touch gestures that can be incorporated into their apps. If developers follow this (and we sincerely hope they do), then we could expect more visually appealing and better functioning apps, across both mobiles as well as tablets.
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