Siri-competitor, Google Assistant coming later this year.

Google has been taking the popularity of Apple’s voice assistant quite ‘Siri’ously. Late last year, Google’s Project Majel was revealed, which is said to be much more than just a voice assistant, and obviously a competitor to Apple’s Siri. Reportedly, the Siri competitor could possibly launch in the fourth quarter of 2012. However, it is yet uncertain and the release date could be changed. The company is working on Artificial Intelligent technology christened the ‘Google Assistant.’

The Android team is developing a voice-powered ‘do-engine', which will be powered by Google’s own search engine, Google+ social network and Google +1. Apple is also geared up and all set to release new multi-platform Siri, probably next week, along with the iPad 3 release, say reports. Remember, earlier Apple had claimed that they had no plans to bring Siri to other Apple devices. Furthermore, Apple plans to integrate Siri into Apple TV and also other iOS devices. Rumours are rife that the Google assistant will not be a standalone app. The company may release API for developers to integrate it to all apps.
Siri had created a stir in the tech world after its launch, with the latest iPhone 4S. The Android market did get some voice assistant apps soon after and the most talked about was Iris, which when spelt in reverse order read ‘Siri.’ Earlier this year, Google was seen pulling the plug off the fake Siri app that had entered the Android Market. This app called itself the 'official' Siri app for the Android, but was soon taken off by Google. It isn’t just Android that is bowled over by a voice assistant, the newest entrant into the Windows Phone marketplace is Ask Ziggy - personal voice assistant.

To know if Google’s claim of a voice assistant with functionality that surpasses Apple’s Siri, we have no choice but to wait and watch.